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Workflows & Automation

Auto-Redistribute

Automatically turn new blog posts into social content.

Auto-redistribute turns new entries from your redistribute-type RSS feeds into draft social posts, on every daily workflow run.

Enabling it

Settings → Schedule → Workflow Automation → toggle Auto-redistribute blog posts on. You also need at least one feed marked as Redistribute type in Settings → News → RSS Feeds.

What it does during a daily run

  1. Fetches all redistribute-type feeds
  2. Filters to posts published in the last 7 days
  3. Skips posts that have already been processed (tracked by URL)
  4. For each new post, and for each channel selected on the feed (or all active X/LinkedIn channels if none):
    • Generates an AI-adapted version for that channel
    • Creates a content item in Pipeline → Review
    • Marks the URL as processed
  5. Optionally creates a founder reshare draft on LinkedIn (if the feed's settings have it enabled)

Per-feed channel selection

When you add a redistribute feed, you pick which channels should get content from it. This is honored by auto-redistribute — a feed that targets only "Acme Inc LinkedIn" will not generate X posts, even if you have X connected.

If a feed has no channels selected, auto-redistribute falls back to all active X and LinkedIn channels.

See Content Redistribution for the full feature walkthrough.

What gets generated per blog post

For each selected channel, one content item:

  • X: a thread (2–3 posts by default, configurable)
  • LinkedIn: a single longer post with professional tone
  • Farcaster: a cast (280 chars)
  • Paragraph: rarely used for redistribution

The generated content quotes or paraphrases the blog post, includes a link back, and attaches the blog post's hero image (extracted from the RSS feed's <media:content>, <enclosure>, or <img> in <content:encoded>).

What gets skipped

  • Posts already marked as processed (URL in news_cache with processed=true)
  • Posts older than 7 days
  • Posts from disabled feeds
  • Posts you explicitly Skipped from the News → My Content tab

Manual control (when auto is off)

If auto-redistribute is off, new blog posts still appear in News → My Content with status Pending. You review them and click Generate Social Posts on the ones you want to redistribute. Everything else behaves the same.

Regenerating

If you want to redo a blog post (better prompt, new channels, etc.), use the Regenerate button on that post's row in News → My Content. This deletes the old content items and generates new ones with the current feed settings.

Founder reshare

If a feed's settings have "Auto-generate founder reshare" enabled, and you have both a company LinkedIn channel and a founder LinkedIn channel connected, auto-redistribute will create a second draft on the founder channel quoting/resharing the company post.

Disabling auto-redistribute

Toggle off in Settings → Schedule → Workflow Automation. The feed is still monitored (new posts show up in News → My Content) but nothing generates automatically.

Auto-redistribute can generate many drafts per day if your blog posts often. A single new blog post with 3 target channels = 3 drafts. A founder reshare adds a 4th. Budget your Pipeline review time accordingly.

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